The Better Conversations Rulebook
Questions & Phrases Practised Daily by Leaders Who Coach™


The book you wish someone had placed firmly in your hands long ago when you first entered the workforce.
Welcome it now as your confidant and champion to becoming a coach-leader.
With 88 Questions & Phrases to give you a head start in holding strong conversations around productivity, accountability, ownership, commitment and growth.
Get the ebook & try them out in your very next meeting.
88 Questions & Phrases with clear & concise explainers
Recognising the daily pressures that leaders are under, leadership coach Sehaam Cyrene offers you reliable strategies with 88 ✦ Questions & Phrases ✦ to give you a head start in holding strong conversations around productivity, accountability, ownership, commitment, and growth.
Her deep knowledge of what keeps leaders awake at night and passion for leaders to find joy in their work makes this Rulebook an immensely easy-to-read and instantly applicable conversation resource that every leader should have at their fingertips.
The Better Conversations Rulebook is based on some of the skills taught in the CPD Certified online course Leaders Who Coach™ that graduates are raving about, calling it “transformational” “life-changing” and “brilliant” awarding it with 5 Star Ratings and 10/10 Net Promoter Scores.
+ FREE accompanying Rulebook Mini-Course
Discover your Personal Values, Blind Spots & more…
Ready to raise your conversation game?
For you and your team.
Our free Better Conversations Rulebook Mini-Course that accompanies the The Rulebook is the Leaders Who Coach™ Self-Paced Module 1: Personal Values & Blind Spots — this is the foundation course in our Leaders Who Coach™ Self-Paced Module Series.
As the name suggests, here you will explore your personal values and blind spots through reflective and conversation exercises to discover how they are impacting your conversations in leadership, as explored by Sehaam in the Rulebook.
When you enrol, you’ll also get free PDF materials mentioned in The Rulebook:
- The 88 Rulebook Questions & Phrases
- Feedback Conversations Infographic with video tutorials
- Bonus — Your Guide to Team Building Experiences
Campanion Resources for The Rulebook
- Leaders Who Coach™ CPD Certified Enrichment Programme
- Leaders Who Coach™ competencies explainer videos 🎥
- The Who Energy Model™ for Leaders Who Coach™ 🎥
- Better Conversations YouTube Channel for coach-leadership videos, shorts and playlists 🎥🎙️
- Podcast on Apple, Audible, Google, Spotify and other fine places 🎙️
- Blog+ for articles, posts and videos
- Free mini-course and coach-leadership community membership
- Why Leaders Who Coach™ creates transformation in leaders
- The 7 Signatures of Coaching Cultures 🎥
- The Challenges of Leadership & Why Leaders Who Coach™ Handle Them Better 🎥
- Leaders Who Coach™ — The Journeys
- Leaders Who Coach™ Journeys — YouTube Playlist 🎥