Leaders Who Coach™
– The Blueprint
Built on the principles of coaching mastery.
Infused with scientific & industry knowledge.

Explore the curriculum. Choose your plan.

Choose Basic Plan at £299 and start any time.
For deeper and faster learning, choose Enrichment or Road to Mastery Plans — only two public cohorts per year and only 15 spots per cohort.

Company Cohort Packages available throughout the year – please enquire here.


If you are a leader with experience of leading and managing a team, then this course is for you.
Leaders Who Coach™ is designed to meet the demands of leaders at all levels — even the most seasoned and senior leaders will get unrivalled value and growth from taking this ground breaking online course.

  • Be the leader everyone wants to work with & learn from

  • Effortlessly attract & keep the best people in your industry

  • Create emotional connections with anyone in 5 mins or less

  • Run high performance teams that excel at collaboration & innovation

  • Grow the capability of every team member through regular coaching conversations

  • Handle tough conversations with skill & compassion

  • Influence stakeholders earlier in the decision-making cycle

  • Raise your credibility & integrity index with everyone

  • Turn your boss into your #1 supporter & advocate

  • Be known for your strong business acumen & risk management skills

  • Fast-track your way to promotions & top career opportunities

  • Negotiate confidently for impact & winning outcomes

Why wait to secure your seat at the table?
Take control, empower your team, and accelerate your career.


Competency I — Grounded Leadership

Competency II — Emotional Connections

Competency III — Conversation Skills

Competency IV — Capability & Capacity

Leaders Who Coach™ covers these 4 strategic leadership competencies to help you achieve the fullest vision of yourself as a leader, make a positive impact on the business, and take great people on the journey with you.

Learn more about how these competencies in leaders help create a coaching culture
that positively impacts business results and people’s wellbeing.


The course is 12-15 weeks.*

Short videos mean you can binge learn or study at convenient times throughout your day.

Study 30 minutes a day!
  • Bitesized learning
  • Regular practice of skills
  • Weekly support

The course is in English (UK) so a good grasp of English is all you need to get started.

* Basic Plan can be completed in 12 weeks plus onboarding time. The Enrichment and Road to Mastery Plans have an additional two weeks for guided assignment practicums.

Leaders who coach are inspirational and influential.

Designed & Delivered by Sehaam Cyrene PCC

This is a new, ground-breaking course and testimonials are coming very soon.
Here’s what people have said about Sehaam’s past programmes:

“I’ve never felt so supported in my professional career.”
“Encouraging my team to make more decisions has raised their confidence…”
“… and given me more free time to help shape cross-team processes.”
“I no longer think I’m a bad manager.”
“I have a stronger voice in management meetings.”
“I no longer feel like an imposter.”
“I’m more mindful of how I behave with my team.”
“Collaborating with my peers is now more productive and less frustrating.”
“I feel more influential — people listen to me.”
“I can have those delicate conversations without feeling emotional.”
“I now ask more questions to invite others to the table.”
“I can easily explain the value I bring to my team & my boss.”
“Our new team cadence has made my team much happier — thank you!”
“We laugh more as a team even when we’ve got deadlines.”

The closer we are to the results, the better and faster we grow

From Day One, you’ll get to know yourself better – what you stand for and what might be holding you back.

You’ll be expanding your repertoire for leadership and your confidence will soar.

You’ll sharpen your awareness of what works and what doesn’t work.

You’ll be rewarded with new results.

  • At your own pace and supported

  • Straight-forward language, no jargon

  • Assignments directly related to your role as a leader

  • Build up your skills naturally and intuitively

  • Useful concepts and frameworks that leaders really need



Succinct, clear explanations of why each skill matters & how to practice them


Stellar collection of worksheets, cheat sheets & templates as well as your Study Pack


Real scenarios, case studies, evaluations & useful frameworks for immediate impact

Resources for Deeper Learning

Links to articles and videos featuring the world’s most inspired minds


Extra guidance from your tutor plus inspiration and support from your peers

Week-by-Week Email Guidance

To keep you motivated, get you unstuck and remind you how awesome you are!

30-Day Money Back Guarantee



Embracing the skills and competencies of professionally trained and credentialed coaches as well as the latest scientific studies that explain our human behaviour, Leaders Who Coach™ has been designed to develop the skills of leaders in any role to motivate and inspire their teams and their people across the organisation.

All of the with 99 video lectures, rich resources and role-related assignments make instant application into work environments easy, have an immediate impact, and deliver new and better business results.


For Onboarding, your introductory module includes:

  • Why leaders who coach are inspirational and influential
  • Curriculum overview: four competencies, twelve skills
  • Working through the course
  • The Better Conversations Growth Model & study tips
  • Personal values
  • How leaders talk about their values
  • Quiz x 1
  • Assignment x 1
  • Study Pack x 1
  • Course Onboarding Call x 1 *

Total 6 lectures, approximately 42 minutes of video.

Competency I | Grounded Leadership

  • Overview of Competency I – Grounded Leadership
  • Competency Concept: Managers vs Leaders vs Leaders Who Coach

Skill #1 | Act with Integrity

  • Show up as a Leader Who Coaches with integrity
  • Commit to developing your coaching skills
  • Encourage & promote awareness of how you lead
  • Create clarifying cultures
  • Common derailers
  • Quiz x 1
  • Assignment x 1
  • Cheat Sheet x 1
  • Enrichment Call x 1 *

Total 8 lectures, approximately 38 minutes of video.

Skill #2 | Establish Common Understanding

  • Your LWC sweet spot
  • Making your partnership clear
  • At the start of each coaching conversation
  • Questions to secure your verbal agreement to coach
  • Who to coach, when and where
  • Your responsibilities and theirs
  • Meeting resistance & opting out
  • Quiz x 1
  • Assignment x 1
  • Cheat Sheet x 1
  • Enrichment Call x 1 *

Total 8 lectures, approximately 61 minutes of video.

Competency II | Emotional Connections

  • Overview
  • Competency Concept: Trust-Permission Dynamic

Skill #3 | Build Trust, Secure Permission

  • Demonstrate genuine care
  • Consistently act with integrity
  • Make clear agreements on delivery
  • Champion their experimentation
  • Ask permission to coach on sensitive topics
  • Quiz x 1
  • Assignment x 1
  • Cheat Sheet x 1
  • Enrichment Call x 1

Total of 8 lectures, approximately 51 minutes of video.

Skill #4 | Coach-Leader Presence

  • Slow down, read the signals
  • Open to not having the answers
  • Open to experimentation
  • Multiple approaches to the same conversation
  • Laughter and humour
  • Confidence working with strong emotions
  • Quiz x 1
  • Assignment x 1
  • Cheat Sheet x 1
  • Enrichment Call x 1

Total 7 lectures, approximately 48 minutes of video.

Competency III | Conversations Skills

  • Overview
  • Competency Concept: The Who Energy Model

Skill #5 | Listen to Understand

  • What deep listening looks like
  • Set the scene but who’s agenda?
  • Explore feelings & concerns
  • Listen for values, beliefs & needs
  • Summarise, paraphrase, mirror & parrot
  • Truth & challenging
  • Quiz x 1
  • Assignment x 1
  • Observation Framework x 1
  • Enrichment Call x 1 *

Total 9 lectures, approximately 47 minutes of video.

Skill #6 | Ask Good Questions

  • The six sets of questions
  • Elaboration for clarification
  • Challenging assumptions and limiting beliefs
  • Looking for evidence
  • Discovering alternatives, exploring consequences
  • Imagining the future
  • Quiz x 1
  • Assignment x 1
  • Enrichment Call x 1 *

Total 7 lectures, approximately 34 minutes of video.

Skill #7 | Clean & Clear Language

  • Use client’s language for receptivity & impact
  • Leading, loaded & cryptic language
  • Summarising & bottom-lining
  • Delivering feedback
  • Demonstrating respect for your client
  • Metaphors & analogies to explain concepts
  • Shifting perspectives through reframing
  • Assignment x 1
  • Enrichment Call x 1 *

Total 5 lectures, approximately 19 minutes of video.

Competency IV | Capability & Capacity

  • Overview
  • Competency Concept: The Growth Roadmap

Skill #8 | Grow Awareness

  • Landscaping
  • Personal impact
  • The POwER paradigm
  • The beginning and the middle… then at the end
  • How to give advice
  • Assignment x 1
  • Enrichment Call x 2 *

Total 8 lectures, approximately 55 minutes of video.

Skill #9 | Design & Agree Actions

  • It’s time to begin designing actions
  • Things to check & confirm
  • Confidence, commitment, motivation & accountability
  • When you need to delegate & negotiate
  • Resistance & objections
  • Assignment x 1
  • Enrichment Call x 2 *

Total 6 lectures, approximately 26 minutes of video.

Skill #10 | Plan & Set Growth Goals

  • The Growth Roadmap Tool
  • One-to-one growth meetings with direct reports
  • The first one-to-one growth meeting
  • Core Growth Roadmap concepts
  • The 3 tracks
  • The 3 decision levers
  • Resources and notes
  • Tracking progress
  • Assignment x 2
  • Enrichment Call x 1 *

Total 9 lectures, approximately 54 minutes of video.

Skill #11 | Accountability & Course Correction

  • Our part as Leaders Who Coach
  • What to remember, what to write down
  • All kinds of check-ins
  • Troubleshooting & escalations
  • Re-contracting agreed actions & goals
  • Unacceptable risk & poor performance
  • Assignment x 1
  • Enrichment Call x 1 *

Total 7 lectures, approximately 39 minutes of video.

Skill #12 | Progress & Sustained Growth

  • Signs of ownership
  • What to celebrate & acknowledge
  • The toughest of conversations
  • A year of growth in review
  • An annual schedule for you & your team
  • Talking about future possibilities & opportunities
  • Assignment x 1
  • Enrichment Call x 1 *

Total 8 lectures, approximately 48 minutes of video.

Leaders Who Coach™ is deeply infused with realistic business scenarios and dilemmas. The assignments are geared to help leaders put in place robust and sustainable practices that grow them as leaders and that build the capability and capacity of their teams. It is this unique blend of disciplines — coaching and leadership — delivered online with live enrichment and learning opportunities that puts Leaders Who Coach™ in a league of its own.

* Calls are available on the Enrichment and Road to Mastery Plans only.

Enrichment Plan

Get direct instruction, real-time discussions, and test out your new coaching skills with your tutor, Sehaam Cyrene PCC, and your peers.

2 Public Cohorts per Year — Next Cohort 1st September 2020

Maximum group size: 15 people per cohort.

Live Enrichment Calls

Via Zoom

22+ Hours Live Contact
Group Study & Deep Dive
Coaching Skills Practice

Facebook Group

+ In-Course Communities

Peer Networking
Peer Support & Ideas
Resources & Announcements

Completion Certificate

Make it count!

Quizzes Logged
Assignments Approved
Call Attendance Logged

Road to Mastery Plan

You get everything in Enrichment Plan PLUS an additional 9+ Hours of…

Live Coaching Practice Sessions

Inspiring and influential leaders aren’t born that way. It takes intentional and strategic practice to master great coaching conversations.

Coach, be coached and observe
Immediate and written evaluations
Limited seats per session to ensure quality

(Minimum: 5 observed sessions to graduate)

Guest Webinars

Industry specialists and experts on mental health at work, diversity and inclusion, leading from a distance, talent growth and much more.

Live webinars with Q&A
Growing library of recordings
Unlimited sign-ups!

(Minimum attendance: 4 required to graduate)

Pick Your Plan & Enrol

Choose Basic Plan and start your 12 weeks straight-away. For deeper and faster learning, choose Enrichment or Road to Mastery Plans — only two public cohorts per year with the next one starting 1 September 2020, and only 15 spots per cohort.

Company Cohort Packages available throughout the year – please enquire here.


Save 20% with One-Off Payment

Prices include VAT.

Start Anytime


Modules and assignments are enough for me.


Or £375 with Instalment Plan

~ 12 Month Access ~

£375 Instalment Plan

4 Monthly Payments of £93.75

From 1 September 2020


I want to accelerate my learning with group study & coaching.


Or £750 with Instalment Plan


Enrichment Calls
Facebook Group
Completion Certificate *

~ 24 Month Access ~

£750 Instalment Plan

4 Monthly Payments of £187.50

From 1 September 2020

Road to Mastery

I also want Live Coaching Practice Sessions & Guest Webinars.


Or £1250 with Instalment Plan


Live Coaching
Practice Sessions
& Guest Webinars ‡

~ 24 Month Access ~

£1250 Instalment Plan

4 Monthly Payments of £312.50

Compare Public Plans

Basic Plan

Enrichment Plan

Road to Mastery Plan

Terms Start Any Time

Self-Paced Study

2 Public Cohorts per Year

Next Cohort 1 September 2020

Only 15 Spots per Cohort

Early Booking Advised

Dates As Enrichment Plan

Only 15 Spots per Cohort

Early Booking Advised

Payment Plan
(over 4 months)
(£93.75 x 4 Payments)
(£187.50 x 4 Payments)
(£312.50 x 4 Payments)
Save 20%
with One-Off Payment 
(Save 20%)
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Access 12 Months 24 Months  24 Months
8+ Hours of Lectures ✔️ ✔️ ✔️
12 Core Skills ✔️ ✔️ ✔️
13 Mini Assignments ✔️ ✔️ ✔️
12 Worksheets &
Cheat Sheets
✔️ ✔️ ✔️
Email Guidance
✔️ ✔️ ✔️
15 Enrichment Calls ✔️ ✔️
Facebook Group ✔️ ✔️
Completion Certificate * ✔️ ✔️
Guest Webinars ✔️
Live Coaching
Practice Sessions

* Subject to full payment and completion of course pre-requisites. Course pre-requisites include watching all videos, passing all quizzes, submission and approval of all assignments, and meeting minimum call attendance.

‡ Sessions and webinars are by video conference. Attendee numbers for Coaching Practice Sessions are limited to ensure quality of learning.

Please note: Course provision and pre-requisites for completion and graduation may be subject to change.

Learn and be supported by a passionate Executive Coach who has put all her knowledge and experience of leaders in businesses into a deep, thoughtful and truly accessible programme. It is designed to meet the realities and needs of leaders like you.

Meet Your Course Tutor

Sehaam Cyrene PCC is a professional certified Executive Coach and the designer of this ground-breaking course. She knows leaders want this kind of learning because that’s what her clients tell her. Now she’s made it accessible to ALL leaders with highly relatable stories, case studies and role-related assignments.

A seasoned entrepreneur and business owner, her coaching, consulting work and teaching focuses on the alignment, dynamics and behaviours of leaders at all levels and how they deliver strong business results. Her direct and compassionate straight-talking is refreshing for leaders and makes the course immensely accessible.

Sehaam is also host of Better Conversations Podcast.

“Every conversation is a negotiation.”

Leaders who coach get this — it’s what makes them naturally influential.

— Sehaam Cyrene PCC


From just £1199 + VAT per employee

Leaders Who Coach™ is also available as a Company Cohort Package which includes customised set-up, account management, and dedicated weekly live group coaching and tutor support. If you are looking to develop your future leaders, please get in touch about this customised option and ask about how we can align it to your L&D and business strategy.

Cost Example: 12 leaders @ £1199 per leader.
Investment: £14,388 + VAT and no travel costs.

LIVE Peer Session: How to Build a Coaching Culture that Positively Impacts
Your Bottom Line and Lifts Your People’s Wellbeing

Join Sehaam Cyrene PCC on a LIVE Peer Session to learn why and how coaching cultures positively impact your company’s bottom line and your people’s wellbeing.

Demonstrating the Coaching Culture Roadmap for Companies, Sehaam will share:

  • What a coaching culture looks like
  • Top challenges of building one
  • How to overcome those challenges
  • How to create passionate supporters
  • What structures and processes to put in place
  • What to invest in now and what can wait
  • What your first 3 steps need to be

Bring your questions and get practical answers.